Tag: memes

Is someone (or something) tinkering with our memory?

 

Screen Shot 2017-04-03 at 5.20.12 PMRemember the pralines!

If you’re like most people, you don’t think about memory much at all. If you were to think of memory you might think of it working like a computer. You have an experience. The experience gets encoded and uploaded into your brain. Later you can retrieve it, or it can come back to you automatically, like Proust traveling back in time when he smelled that praline.

The fact is that science doesn’t know exactly how memory works. There is even debate about how malleable it is. Memory seems to play a key role in developing and maintaining social relationships, which are, in turn, essential to maintaining mental and physical health. Memory can be distributed between couples, within families, and throughout a larger culture.  In fact, as that last link shows, memories can be altered through social contagion, like when your mom tells you that that story you’ve been telling about that weird thing you did that one summer vacation actually belongs to your sibling, or when a whole group misremembers something. One thing we do know is that memory is falsifiable to an alarming degree.

OK, 33rd, I imagine hearing you say, that’s funny and everything, but where is the conspiracy in this? Well, you, I answer, I’m glad you asked.

Remember the Berenstain Bears syndrome, later named the Mandela effect? And how it has been debunked? One of our favorite topics here at 33 HQ is The Plot to Disrupt the Collective Consciousness (by agency or agencies unknown). I’m going to make the case that you, dear citizen, have been Operation Mindfucked.

Do you remember thinking how weird the “What color is the dress?” debate was? Like why is this even a thing? And then there was the popularization of the term “gaslighting“. But, you continue, dafuq do gaslighting, memory falsification, the Mandela effect and the color of that tacky ass dress have to do with each other?

Apophenia, Engage!

Gaslighting is a form of manipulation that seeks to sow seeds of doubt in a targeted individual or members of a group, hoping to make targets question their own memory, perception, and sanity. Using persistent denial, misdirection, contradiction, and lying, it attempts to destabilize the target and delegitimize the target’s belief.”
-Wikipedia
April 3, 2017

Around the water cooler in the 33 P office suite, we had long speculated on what possible benefit undermining people’s confidence in their own judgment might have if we were a sinister organization concerned only with power for power’s sake. And then, while researching the occult roots of Scientology we turned up this paper by the Godfather of hypnosis (and primary progenitor of NLP), Milton H. Erickson, MD.

In case you can’t be bothered to click on the links, I’ll paste the most relevant bit below, but first I am going to berate you for taking our word for anything. You should definitely realize that we are recklessly irresponsible in our storytelling and probably just a tad bit paranoid as hell. Still, suit yourself. Here is what the good doctor said about his famous confusion technique:

“In essence, it is no more than a presentation of a whole series of individually differing, contradictory suggestions, apparently all at variance with each other, differently directed, and requiring a constant shift in orientation by the subject…one may systematically build up a state of confusion …, until a retreat from the confusion by a complete acceptance of the suggestions of the moment becomes a greatly desired goal.”

It’s worth noting that the word here is “suggestions”, not “commands”. When they just tell us what to do, it’s easy for us to say some variation of “No, fuck off,” depending on the power dynamic. I might have more success if I was less direct and you were less wary. For example, if I were to tell you “buy a Coke,” you might agree, but if you disagree I am stuck with a power struggle and most likely no sale. I’ll have a better chance of selling you something if I say “would you prefer a Coke or a Pepsi?” in which case the suggestion is that you would like something to drink and that you will prefer one of the options over the other. Oversimplification is radically oversimplified but illustrative.

The Conspiracy

So here’s the conclusion we’ve come up with, based on pure paranoid guess work:

There is at least one invisible power which launched a concerted memetic attack on the collective consciousness of the English-speaking world, in order to radically disrupt culture and replace it with a more (unconsciously) obedient one.

Towards what ends, we can only speculate…

More on false memories in the pod.

 

 

 

 

 

 

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Can witchcraft stop a world leader?

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It has come to our attention here at 33P that there is a rumor of a ritual to bind Donald Trump going around.

This got us wondering to what extent this could influence things. Obviously, magick isn’t rocket science, so we can only speculate based on precedent.  Does such precedent exist? Well, if you believe Gerald Gardener, the guy who brought us modern Wicca, yes it does.

According to Gardner, a group of English witches got together in 1940 and threw a bunch of mumbo-jumbo at Hitler.

Hardly conclusive, but every bit counts.

In the ancient world, competing gods were often evoked by both sides before a battle. The old testament is full of stories about gods being defeated by the superior magick of the people whose history was being told. Here’s a list of ways more modern folks have evoked the power of the occult in warfare.

Still more recently the 4channers (accidental/emergent) evocation of the “god” Kek is the stuff of internet legend.

In the ritualized mock combat we call sports it’s fairly common to pray before a match, with some teams going farther and evoking actual magick, with the Rwandan Soccer Federation going so far as to ban witchcraft because of some weird shit.

As modern rational people, we can’t help but recognize that magick is just a bunch of superstitious nonsense, right? But still, even if it’s just a strong nocebo we think it’s still worth a shot.

Are Corporations Demonic Egregores?

angler-fish

Like other living organisms, corporations strive to survive. They require energy in the form of money, labor, and other resources in order to sustain themselves. Unless they receive a fresh and constant flow of energy they tend to stagnate, diminish and die off. Of course, they have no material bodies of their own and must still rely on humans to maintain them, to feed them, to be their physical circulatory system and to host them within their minds.

So how does a disincarnate entity like a corporation get humans to feed it with their energy?

Similar to the way an angler fish has evolved a dangling light to attract prey, the corporation has evolved branding to capture the attention and activate the imagination of you, the consumer.

Corporations hack into the human psyche via the basic human operating system: symbols, in the form of brand names, logos, image, and story.

It runs deeper than simple hunting and consuming. A successful corporation is one that can maintain and milk its target. They have evolved a variety of strategies for doing this. By being the only provider filling a “need” (real or manufactured)  when they can, providing the illusion of choice when they can’t, becoming associated with the premium version of a thing, or the affordable alternative to the premium version, and so on.

Modern humans have evolved an unconscious symbiotic relationship with the brands that populate our mental lives, in which they provide for our needs, and we use our life energy to gather and provide them with the resources they need to survive in our meme pool.

So are corporations demonic egregores? They certainly have a unique place in modern human culture.

We’re curious to learn your thoughts.

Stay tuned for the 33rd Parallel podcast All About the Demons, where we figure out once and for all what exactly demons are.